Perhaps that´s what a fresh induct in some human Slaanesh-esque Cult is subjected too. For an Astarte like you or myself, reaching some form of euphoria is to literally grind somebody to dust/powder and snot that up your nose whilst simultaneously mutilating yourself as you listen to Justin Bieber. Yeah, I´ll take Nurgle, Khorne or joining the Chess Club of Tzeench, any day.
Weakness, revenge, hatred, stupidity, lust, greed, fear, being lied to (joining a club only for it to be a cover for a cult for instance). An unrelenting drive to acquire or aspire for or to anything the easiest way possible.
Cooler armor. Simple as that. The question is why to play Space Marines. The fascist "Protectors of humanity" with their 19 implanted organs and their power armor that connects with their body and give them extra functions and abilities!!! After that maybe chaos space marines went with chaos because realized that they weren't actually humans!!!
There are few that get chosen by the chaos gods for greatness but in KHORNES eyes just spill lotsah blood and let the blessing insue
Slaanesh has good health cover that includes dental.... so yeah horrible tentacle rape has it's perks.
Not entirely Khorne hate those who butcher the weak but those who slay mighty heroes are on the path to earn his favor
Death to the Corpse-God! Choas has more spiky bits and doesn't have to get betrayed and then blamed they are the betrayers. Some CSMs are CSMs because the Emporer mforced them that way. Thousand sons, Night lords aguable they may have een going that way (night Lords) but thier Primarch was Fiercely loyal.
